Upselling & Cross-Selling Features in Odoo18

Smart upselling and cross selling in Odoo18 are essential for higher sales and happier customers. Odoo18 has powerful website tools to optimize upselling and cross-selling. This article shows how to use related products to create a better customer experience and higher revenue.

Upselling is an influential marketing strategy in Odoo18 that encourages clients to explore more expensive goods, premium upgrades or complimentary add-ons to help businesses maximize profits. Enhancing the consumer experience by presenting them with options that provide greater value to their purchase is more important than simply increasing sales.

Upselling is convincing clients to buy a more expensive or upgraded version of the product they want to buy and cross-selling entails suggesting similar or complementary products to the one they are already considering. By providing tailored recommendations both tactics seek to boost average order value and build client loyalty.

The Product creation form in Odoo 18 allows for the easy configuration of accessories, alternatives, and optional items. Additionally, the eCommerce tab in the Odoo18 Website module makes it easy to reach the product page.

Upselling Opportunity

Odoo18 helps upselling opportunities when the delivered quantity surpasses the invoiced amount. Odoo’s sales module makes it possible to upsell. Additionally, confirm that only the ordered quantity Invoicing Policy will allow for the upselling opportunity.

As we create the product invoicing policy with the ordered quantity, let’s move on to the sales module.

Assume that, got a sale order for 10 quantities of products. prepared a quote for that specific product, and the business confirmed the order and prepared an invoice for it based on the quantity bought. However they observed that there were 15 things upon arrival, which is 5 more than what was purchased.

As a result, we must now prepare an extra invoice for the remaining balances. The Order to Upsell menu under the To Invoice tab will now provide an upselling and cross selling in Odoo18 opportunity created by Odoo.

You can generate an invoice by altering the quantity

This action will take you directly to the draft invoice created for the remaining balance quantities.

So now the order finished by completing the invoice for the additional quantities.

This is how the Order to Upsell feature works in Odoo designed to help you identify opportunities to enhance your sales

Optional Products

Optional products are customizable or configurable items that give customers the flexibility to tailor their purchases to match their preferences. These products provide a range of options or variations, such as size, color, material, or extra features, enabling customers to customize their purchases to meet their specific needs. Customers visiting the website can engage with product configurators to select their desired options and customize their purchase instantly, improving the shopping experience and boosting customer interaction.

Accessory Products

Accessory products increase the functionality, usability, and appearance of the main product. These linked products may include add-ons, attachments, or extra things. In Odoo18, additional items can be combined with the main product to generate attractive discounts and promotions Businesses can display companion products alongside the main product on their websites, giving customers options for enhancing their purchases and driving additional sales.

Alternative Products

Alternative products substitutes for a customer’s preferred product. These goods have comparable functionality and features but may differ in brand, size, color, or specifications. Odoo18’s product management system enables firms to handle alternative products and relate them to the primary product.

Customers viewing the website can see alternate products alongside the main offering allowing them to compare possibilities and make better purchasing decisions.

Implementing these features allows for cross-selling of products on the website. Remember to publish the products on your website so that customers can reach them.

Benefits offered by Optional Products

Customers who purchase optional products have the opportunity to personalise their purchases to suit their tastes. Offering extra items gives customers the ability to customise their buying experiences which boosts customer satisfaction and engagement Increase the possibility of upselling by using consumer information and browsing history to suggest pertinent optional items based on past interactions and personal preferences.

You will see a list of optional products configured in the product form after using the Add to Cart button. Customers can save time and effort by adding these optional products to their cart without leaving the product page Making well-informed purchasing selections is facilitated by this expedited procedure Giving customers more choices increases the likelihood that a sale will be made This strategy helps clients select the product that best meets their demands while simultaneously giving them the impression that they are receiving a better value.

How to Use Alternative Products to enhance the opportunity

Alternative products are comparable goods that can be used in place of the original product Odoo18 allows you to specifically show consumers other items, giving them choices that meet their needs and preferences.

A variety of your provided alternative products can found in your product form Offering a range of options enables clients to fully understand their options and helps them make accurate decisions about the best product By taking advantage of this, you can increase upselling opportunities and direct clients towards more expensive or higher-margin goods or services than they had previously considered.

Enhancing Sales with Accessory Products

You can increase sales and improve the shopping experience by incorporating accessory products into your website and The primary product’s usefulness or appeal is by accessory products items.

Customers can check their orders at the checkout after adding them to their cart They will now see recommendations for accessory products put up in the product form’s cross-sell and upsell areas Choosing these add-ons raises the value of their purchase Furthermore you can boost your sales by enticing clients to add additional things to their carts.

Cross-selling strategies are crucial for increasing revenue and cultivating enduring client relationships in your e-commerce business You can maximize the sales potential of your website and provide your clients with outstanding shopping experiences by utilizing Odoo18’s extensive feature set for handling alternative, accessory and optional products Dynamic product recommendations, customized promos, and interactive shopping features can help you stand out in the crowded e-commerce market and open up new revenue-generating opportunities.

The Odoo18 website’s alternative, accessory and optional products give companies flexible capabilities to meet consumer preferences execute successful upselling and cross selling in Odoo18 strategies, and boost income Businesses can improve the shopping experience, raise average order value, and foster loyalty among customers by proactively managing various product types.

Transines Solutions helps you unlock Odoo18’s full potential through expert configuration and implementation services. We support your journey to success. Start your customized Odoo consultation today, for your specific requirements

Visit Transines Solutions Odoo Consultation and make the move towards smarter sales.